Culture in the Workplace Questionnaire

Culture is an essential aspect which guides peoples' actions and reactions. The Culture in the Workplace Questionnaire is an effective and easy-to-use-tool which helps clients understand their own culture world view and how that impacts their adaptation to another culture.

In a world where global business is the norm, not a unique situation, knowing how to develop the skill of effective global interactions in crucial. The Culture in the Workplace Questionnaire (CWQ) will provide you with insights about yourself and a better understanding of how your cultural preferences, as well as the cultural preferences of others, impact working cross-cultural relationships.

Problem solving, team work, managing others, effective project execution - these will all be enhanced through a comprehensive inter-cultural skill course which includes the CWQ.

Development of the Culture in the Workplace Questionnaire

The Questionnaire originated from the culture work by Dr. Geert Hofstede, a Dutch social scientist who developed this questionnaire to illuminate culturally dependent work preferences.

He is Director (Emeritus) of the Institute for Research on Intercultural Cooperation (IRIC) at the University of Limburg at Maastricht, the Netherlands.

Dr. Hofstede is the author of Culture's Consequences, culture research of 50 countries. It is a foundation wor helped to form the foundation of the field of comparative management. A portion of questions in the CWQ were designed and researched by Dr. Hofstede's colleague, Professor André Laurent, Emeritus Professor of Organizational Behavior at INSEAD.

The dimensions analyzed and interpreted in the CWQ are:

  • Individualism: (Individualism vs. Group)

    "The degree to which action is taken for the benefit of the individual or the group."(from ITAP, accessed 10/31/11)

  • Power Distance: (Hierarchical vs. Participative)

    "The degree to which inequality or distance between those in charge and the less powerful (subordinates) is accepted."(from ITAP, accessed 10/31/11)

  • Certainty: (Need for Certainty vs. Tolerance for Ambiguity)

    "The extent to which people prefer rules, regulations and controls or are more comfortable with unstructured, ambiguous or unpredictable situations."(from ITAP, accessed 10/31/11)

  • Achievement: (Achievement vs. Quality of Life)

    "The degree to which we focus on goal achievement and work or quality of life and caring for others. This dimension also tracks the relative masculine and feminine influences in the workplace." (from ITAP, accessed 10/31/11)

  • Time Orientation: (Long-term Orientation vs. Short-term Orientation)

    The extent to which members of a society are prepared to adapt themselves to reach a desirable future, or the extent to which they take their guidance from the past and focus on fulfilling their present needs and desires.(from ITAP, accessed 10/31/11)

  • We recommend the use of both the CWQ for pre-field deployment, along with the CSA used at regular intervals to assist clients to develop their cross-cultural skills to the next level of proficiency. The value of understanding one's culture preferences, along with what causes internal stress cannot be overemphasized in importance.



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Bob and Rachel Schaus

Bob and Rachel Schaus have over 30 years of combined cross-cultural experience. Most of those years were spent working in the restrictive war-torn country of Afghanistan.

Their years of service in leadership positions developed a passion for encouraging, coaching, and supporting global field leaders. They bring a frontline, “in-the-trenches” perspective to high-risk/stress team leadership.

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